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2026 Winners
The ANA is delighted to recognize the winners of the 2026 ANA MarTech Mastery Awards. We extend our sincere congratulations to the client and agency teams and individuals on their award-winning work.
MarTech Visionary of the Year
| Client-Side Marketer | Marketing Solutions Provider | |
| Gold | Paul Lambson AVP, Consumer Technology Northwell Health |
Will Hanschell Pencil Co-founder & CEO and Brandtech CTO Pencil // The Brandtech Group |
| Silver | Tim Megginson Vice President of Digital & Data Strategy Visit Orlando |
Rajeev Goel Co-Founder & CEO PubMatic Trinadha Kandi |
AI Innovation & Impact
| Client-Side Marketer | Marketing Solutions Provider | |
| Gold | Labcorp Test Finder - First-of-its-Kind Generative AI Tool to Simplify Lab Test Search LabCorp |
Invoca's AI Launch Lab Invoca |
| Silver | Building AI Visibility at Scale: Kimberly-Clark's Enterprise AEO Transformation Kimberly-Clark |
AgenticOS: Open and Transparent Agentic Media Buying at Scale PubMatic |
Growth Alignment & Transformation
| Gold | TD - Building a More Human Experience TD Bank Group |
| Silver | Dr Pepper Fansville Keurig Dr Pepper |
Revenue Engine Integration
| Gold | Precision Pulse: AI-Powered Media Bidding Aligned to Real-World Distribution Heineken USA |
Content Velocity
| Gold | From Manual to Multi-Agent: How Stride Built an AI Content Engine That Dominates Search Stride, Inc. and Relevance AI |
Optimization Excellence
| Gold | Building the Future of CRM: A Scalable, Agile, Product-Centric Operating Model Kimberly-Clark Corporation |
Operational Intelligence
| Gold | Equitable's Journey to a New Marketing Initiative Practice - Bespoke Campaign & Project Management Orchestration Equitable |
Orchestration Apex
| Gold | Army Marketing Cloud: Personalizing Recruitment Team DDB |